Marketers Shift Away from Campaign-based Thinking

“What has been interesting for us has been to see the gradual change amongst marketers who are only now starting to recognize the need to shift away from campaign-based thinking to a more comprehensive mindset for content and customer engagement,” says Jamie Posnanski of Accenture. Read more on 2018 content marketing trends here .  Chimp Tools
Is your marketing strategy evolving towards content and customer engagement?

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