Principal Consultant Bio
Carolyn Casey, JD, WritMarketing Principal Consultant, is a lawyer-turned-marketer. That’s me. Never one to follow a straight and narrow path, my career has many branches.
After practicing law at an AmLaw100 firm, I joined a small product development company affiliated with The Sharper Image. I was the affiliates’ general counsel and lead marketer for The Sharper Image global franchise business.
Finding a home in product innovation and product marketing, I thrived in shaping new services and products, then launching them.
Customer engagement and advocacy also fascinates me. I led customer advocacy for a Cadence Design Systems division. Founding the Law Firm Information Governance Symposium, an Iron Mountain thought leadership and customer engagement forum, was a blast.
Then there’s writing. Known for simplifying complex information into friendly content, I just love to write.
The A.B. in political science, with a minor in art history, is from Stanford University. The law degree, earned at American University in Washington, D.C.
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