About

Principal Consultant Bio
Carolyn Casey, JD, WritMarketing Principal Consultant, is a lawyer-turned-marketer. That’s me. Never one to follow a straight and narrow path, my career has many branches.

After practicing law at an AmLaw100 firm, I joined a small product development company affiliated with The Sharper Image. I was the affiliates’ general counsel and lead marketer for The Sharper Image global franchise business.

Later finding a home in legal technology innovation and product marketing, I thrived in shaping new services and products and launching them to legal and technical audiences.

Customer engagement and advocacy also fascinates me. I led customer advocacy for a Cadence Design Systems printed circuit board division. Founding the Law Firm Information Governance Symposium, an Iron Mountain thought leadership and customer engagement forum, was a career highlight and a blast.

Then there’s writing. Known for simplifying complex information into friendly content, I just love to write.

The A.B. in political science, with a minor in art history, is from Stanford University. I earned the law degree at American University in Washington, D.C.

My 10 years in Big Law and 20 years in enterprise marketing help legal technology companies bring products to market and drive market demand with rich content.

Contact us today at carolyncasey@writmarketing.com